Pop-up Store @The Galleria
Art Direction
Graphic Design
Visual Merchandising
Event Planning
Marketing & PR
for eyeye
Had a crucial role the coordination of the eyeye pop-up store at The Galleria, Korea's first luxury store. Meticulously planned every aspect of the brand store's opening, spatial design, and visual displays. To create a stunning environment, Incorporated eyeye's specially designed banners, sofas, and acrylic frames. Additionally, added brand logo stickers to the mirrors to create a photo-worthy space where customers could capture memories of their visit.
Store display photos
Influencer Marketing
Organized an open event for marketing and PR purposes to promote our pop-up store. Influencers and celebrities were invited to celebrate the event and all guests were able to participate in various activities, including taking commemorative photos featuring our logo. In addition, they were given the brand’s season products.
